Havas Media
Retail Account Director
Digital Media Planning/Buying | Chicago, United States

  • 10+ years of media experience; combination of digital/tradition desired
  • Knowledge of the terminology and mechanics of the online advertising industry (interactive agencies, online publishers, networks, syndicators, DSPs, RTB and DMP) preferred
  • Ability to respond to frequent pressure to meet deadlines when work speed and sustained accuracy are paramount.
  • Superior supervisory/management skills: minimum of 5 years in a management role.
  • Familiarity of the programmatic media business, Trading Desks, RTB
  • Must have digital advertising experience, including deep exposure to campaign success metrics, optimization formulas, business metrics, business financial modeling and business reports
  • Proven leadership ability and previous client service/relationship experience required.
  • Thorough knowledge and understanding of digital/mobile/social media (all channels and pricing models)
  • Ability to interact with people at all levels of an organization (internal as well as with clients), fostering strong cross-functional teamwork and results
  • In depth understanding of strategic media planning, negotiation, implementation and performance analysis
  • Strategic thinking ability with balanced analytical and creative approach to developing communication goals
  • Understanding of multiple communications channels and their role in brand marketing
  • Strong ability to judge and quantify results of advertising / promotional efforts placed on behalf client (i.e., understand true value of ROI, understand/describe impact of results, compare actual results to needs of client/product) and know what to do with this information (i.e., how to optimize placements, which promotions to recommend, etc.)
  • Solid knowledge of research resources such as @Plan, Nielsen/NetRatings, Simmons, MRI, Reach/Frequency and other research/planning tools.

Key Competencies
  • Strategic Orientation
  • Influence
  • Results Oriented
  • Problem Solving/Decision Making
  • Team Skills